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2.5.2 Estelar Hotels

Thanks to these indicators star hotels know that is a strong competitor, has a growth in sales and incomes significantly, but in the efficiency ratio has decreased greatly by having a negative variation in inventory and operational cycle days.
Estelar hotels have several offices in Bogota, with different markets, however not reflected in its website information about the organization, among them the mission, vision, policies or values. which are a sign that this organization has not implemented strategic planning, which can be a opportunity for Paragon Hotel.

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